Nunes Struggles on Social Media, Boulos Thrives on Facebook, and Marçal Leads on TikTok and Instagram

 

By: Folha de S.Paulo

 

The engagement or audience leader among the profiles of the major pre-candidates for Mayor of São Paulo varies according to the social media platform analyzed, says a survey by the School of Communication, Media, and Information (ECMI) at FGV.

 

By: Folha de S.Paulo

 

The engagement or audience leader among the profiles of the major pre-candidates for Mayor of São Paulo varies according to the social media platform analyzed, says a survey by the School of Communication, Media, and Information (ECMI) at FGV.

 

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